Не совсем, наверно, применимо это все к другим рынкам, но интересно. Остаточная стоимость, теперь, после повышения качества авто, одна из самых главных проблем Hyundai. Борьба за нее:)
Взято отсюдова: https://www.alg.com/industrynewsletter
Там есть еще аналогичный график по сегментам.

Сил переводить сейчас нет, но хотя бы пока сохраню комментарий тут:
2012MY RESIDUAL OUTLOOK
OUTLOOK BY BRAND
The average 36-month residual value for the 2012 model year ranges from 42.2 percent for Suzuki to 52.5 percent for Mini. Foreign makes are expected to outperform domestic manufacturers substantially in retained value. Buick tops domestic manufacturers, with an average residual value across models of 45.5 percent, barely reaching the industry midpoint.
The industry-leading Mini brand produces 5 models, 4 of which have 3-year residual values over 50 percent, due to the high value of the brand and the tight control Mini maintains over its supply. The Countryman, the diminutive crossover introduced in the 2011 model year, leads in retained value, with a 55-percent residual. Even the lowest performing Mini, the Cooper convertible, with a residual value of 48.7 percent, significantly outperforms the industry average. Subaru and Honda take second and third place, respectively, for top performing brands in this edition. Both Japanese marques have strong quality images and make minimal use of sales strategies that can have a negative impact on their brands, such as cash incentives and sales to rental fleets. Subaru models with the highest 3-year residual values include the Impreza Hatchback (55.9%) and Forester (54.8%). The Hondas with the greatest retained value are the CR-V 4WD (55.2%) and the Civic Sedan (54.7%).
Suzuki models are expected to depreciate more than any other brand over the next 3 years. While strong in other parts of the world, Suzuki has struggled to be identified with more than just motorcycles in the U.S. Incentive spending also plays a role in the brand's lower residual values, with every Suzuki model offering greater incentives than the segment average. In addition, Suzuki routinely ranks among the lowest brands in ALG's Perceived Quality Study. Chevrolet is also towards the bottom, along with brands that rely heavily on trucks and SUVs. Both Chevy and GMC are toward the bottom of the perceived quality metric, and have higher incentives on average than the industry as a whole.